The Freya Brand

Something old, something new. The phrase usually conjures up wedding-related thoughts, but not today. Those words come to mind as I sit here trying to decide what color bag from the Freya Brand I like the most. Conceived as modern-day hat boxes, the Mini Poppy Bag is basically two things in one: a shrunken luggage staple from a bygone, glamorous era, and a luxurious, on-trend handbag - perfectly sized and perfectly designed. 

The San-Francisco-based Freya Brand offers more than just the mini bag (my fav), and co-founders Linsay Radcliffe and Lindsay McConnon struck gold in developing a prototype hat box that is 100% leather and handmade in Italy. I love the functional shape (I can see myself rocking one in the day as easily as I could to a black-tie night function), unique design (the leather strap and brass hardware accents are everything), and after much pondering, am convinced I need the red one (just in case husband is reading).